Die lange Liste der Testideen zur Website Optimierung
Erfolgreiche Testideen mit konkreten Ergebnissen unserer Kunden aus den verschiedensten Industriezweigen: Automobilbranche, Beauty, Mode,...
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The Evolution of IBM's Transparent Supply Chain
Many organizations face questions relative to the strategies they should put in place to thrive in a customer- centric economy and an environment where...
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Making the Leap to a Digital-First Enterprise
With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders transforming to a digital-first approach to ensure...
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Emerging trends in digital marketing 2014 A research study into the attitudes and behaviour of marketers across Australia and New Zealand
Although marketing spend is, indeed, shifting from traditional to digital channels, we still know very little about the biggest challenges and wins when...
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Commerce for any place and every device: Five ways brands are bringing commerce to their customers
Until recently, brands spent a lot of time waiting, Like a fisherman on a lazy summer afternoon, they focused on creating the perfect bait. They updated...
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Published: Oct 14, 2022
Connected Engagement: Understanding Today’s Marketing Stacks and Ecosystems
Today’s consumers expect brands to be able to understand and speak to them without skipping a beat as they jump from device to device. Achieving...
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Published: Mar 21, 2023
Data, Insight, Action: Machine Learning & AI for Marketing Analytics
It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...
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The Sales Analytics Guide
How can analytics help drive sales performance?
This guide will help you establish the power of using sales analytics in your business, and how you...
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Hoe marketing en verkoop in 2021 op één lijn kunnen komen
Digitale marketing — en het belang ervan om inkomsten te genereren — is zelden zo cruciaal geweest voor organisaties van alle soorten...
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10 Gründe für Marketing-Automation
Als Marketer müssen Sie immer höhere Erwartungen und Ziele erfüllen. Es wird erwartet, schnell Erfolge vorzuweisen und in dieser digitalen...
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Pushmeldingen schrijven die boeien en converteren
44% van de iOS-gebruikers en 91% van de Androidgebruikers schrijven zich in voor pushmeldingen, die daarmee het beste externe kanaal voor marketeers zijn...
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Sitecore® Experience Platform™ // Automotive
The car purchase customer journey is now completely shaped by digital. According to research from analysis firm McKinsey¹ involving US, European,...
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Evolving your customer journeys to the next normal
Investing in great outcomes for customers and employees.
The road to exceptional customer service has been rerouted. Today’s customers are undergoing...
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Comercio Minorista Centrado en el Consumidor: Qué nos Dicen los Consumidores del Futuro de las Compras
Los centros comerciales, las tiendas minoristas, las experiencias digitales y las estructuras organizativas están siendo reimaginadas.
Para...
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