Search Optimization Whitepapers

Published: Aug 10, 2023

Your guide to consistent, powerful, and meaningful branding.

In the words of Monotype Creative Director, Charles Nix, “Branding is always happening. There are no static brands.” And because brands are...

Published: Nov 23, 2023

8 MUST-ASK QUESTIONS FOR: Agencies & Enterprise Brands Evaluating Influencer Marketing Platforms

Influencer marketing has gone from a mere fling to a full-blown love affair in the C-suite. This is primarily thanks to the rise of social content creators...

Published: Mar 21, 2023

Data, Insight, Action: Machine Learning & AI for Marketing Analytics

It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...

Published: Aug 10, 2023

Here’s why leadership should care about company fonts.

You’ve been there before: there’s a new tool or system that could be useful for your organization or company, and now it’s up to you,...

Published: Nov 23, 2023

8 MUST-ASK QUESTIONS FOR: Agencies & Enterprise Brands Evaluating Influencer Marketing Platforms

Influencer marketing has gone from a mere fling to a full-blown love affair in the C-suite. This is primarily thanks to the rise of social content creators...

Published: Dec 06, 2023

Don’t compromise on efficiency: Your tech stack and how it can make or break the customer experience

In today’s rapidly evolving business landscape, providing an exceptional customer experience is non-negotiable. In fact, according to PwC, 73%...

Published: May 24, 2023

The Omnichannel Guide to Retention & Loyalty

The high expectations placed on you as a marketer never cease. Customers continue to raise the bar higher for meeting their demands. Economies continue...

Published: May 24, 2023

MarTech RFP Guide: Plan, Write, & Manage a Successful Proposal

Plan, Write, & Manage a Successful Proposal If you find the idea of managing and drafting a Request for Proposal (RFP) one of the more cumbersome...

Published: Mar 20, 2023

10 Reasons to Consider Marketing Automation

More agile, more efficient, more effective marketing. Being a successful marketer means always being ready for the unexpected, but that goes beyond...

Published: Jun 06, 2023

The Future of Digital Retail: Innovations that Power Next-Gen E-Commerce Experiences

Digital transformation is a necessary yet often arduous process. Even with buy-ins from key decision-makers and investments in the right solutions, implementing...

Creative Trends 2022

The seriousness of life during the pandemic has taken its toll. Tired of the mundane and familiar, people are more carefree, high-spirited, and joyful...