Frictionless B2C Guide

Customers want, demand and quite frankly expect a cross-channel experience where they receive essentially the same message across all of those same channels. ...

Content für Alle: Wie Sie nahtlose Erlebnisse für Ihre Omni-Channel-Kunden entwickeln

Ihre Kunden sind viel beschäftigt. Sie sind oft unterwegs und wechseln laufend zwischen Geräten und Kanälen, um ihre Aufgaben möglichst...

Steria: Achieving SAP® Software Project Excellence with SAP Learning Hub

SAP customers around the globe rely on Steria for world-class,transformational enterprise IT services. To keep its team on thecutting edge, Steria Mummert...

Developing a Content Strategy that Generates, Nurtures and Closes Sales Leads

It’s no secret that there are a lot of brands still struggling to make content marketing work for them. Despite all the ideas, all of the online...

The Definitive Guide to Digital Asset Management

We all inhabit a world of digital chaos, where the demand for agile marketing has resulted in an overwhelming surplus of digital assets clogging up our...

The Definitive Guide to Pipeline Marketing

Marketers have been doing lead generation (the process of creating new contacts) for decades. According to Google Ngram, it’s been around for at...

Onboard ROI

Organizations around the world spend countless hours and thousands of dollars attracting, evaluating and hiring the right talent. After recruitment is...

Acht digitale best practices voor inkoopprofessionals

Laat niets aan het toeval over wanneer uw afdeling digitaal gaat. Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties...

Addressing Low Engagement and Morale in State and Local Government Workforces

Amid a multitude of budgetary and economic woes, reduced engagement and low morale are the most detrimental to state and local government agencies’ capacity...

Belegen SieBelegen Sie den Wertden Wert Ihres Marketings

In einer digitalen Welt, in der jede Kampagne und jedes Kundenerlebnis nachverfolgt werden kann, ist es für Marketer unerlässlich, über...

How to select a DAM: Learn how to Choose the Right DAM in Four Steps

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure. As marketing organisations work to keep pace with...

Nine Ways to Build Your Workforce Infrastructure

Yet your workforce infrastructure is also in desperate need of repair. Budget shortfalls, the growing skills gaps, and increasing retirements make it difficult...