Latest resources from Pardot

Why Customer Service Should Be Part of Your B2B Marketing Strategy
The marketing and sales relationship is key to success. The customer service team can build on that momentum by offering valuable insights and...

Why Small Businesses Need to Optimize Their MarTech Stack
Small and medium-sized businesses face many challenges as they grow. Due to our all-digital, work-from-anywhere world different marketing solutions...

How AI Marketing Rallies Teams Around the Right Accounts: A Hands-On Guide to Pardot Einstein
One of the core value propositions of marketing automation is that it brings together marketing and sales teams. This allows both teams to get...